Pfeiffer Business Symposium explored importance of failure – The Stanly News & Press

Pupils at Pfeiffer University have discovered how to fall short up.

The Department of Small business’ Spring Symposium 6. was held Feb. 21-22 on Pfeiffer’s Misenheimer campus, and featured quite a few Pfeiffer alumni and close friends sharing their tales of turning setbacks into achievements.

Dr. Sandra Holley, an associate professor of accounting at Pfeiffer, organized the symposium. She named “Fail Up” an suitable concept for the party “because of all that is transpired in excess of the last couple of many years, with the COVID-19 pandemic and every thing.”

The symposium also bundled an informational session for anyone fascinated in pursuing a master’s diploma at Pfeiffer, led by Rachel Bryant, the director of graduate enrollment functions at Pfeiffer, and Camden Hartsell, an admissions officer at Pfeiffer and 2021 graduate of the university’s business administration and leadership application.

The symposium speakers bundled:

Dana Jefferies ’01 MBA

Jefferies, a former Marine, holds a bachelor’s diploma in enterprise from Limestone University and an MBA from Pfeiffer. He attended both of those faculties though operating full-time, an knowledge he says was tough but pretty satisfying since he could implement principles he learned in the classroom to his get the job done just about every working day.

He is now the exercise leader at The Innoviant Consulting Group, which presents “Customized HR answers for the Persons Driven Enterprise.” He described his principal responsibilities as “leading the client supply actions involved with our enterprise Range Equity and Inclusion (DEI) follow,” which “helps providers innovate speedier and drive much better business enterprise outcomes through greater staff engagement and participation.” The function of DEI involves making certain that all of a company’s staff members have a powerful sense of belonging, are totally supported and are inspired to thrive and increase, each individually and professionally.

In his symposium communicate, Jefferies mirrored on improvements that resulted from people today getting on assignments in which they “failed” to execute their unique goals. Such improvements include things like the Slinky toy and the pacemaker.

He also talked about ways that can and really should be taken to create and retain these forms of innovations. He espoused a “fail up philosophy” with 3 maxims: 1) Cease undertaking so a lot and start pondering and imagining additional 2) Just take corrective, alternatively than punitive, action when failures manifest and 3) Consist of diverse staff members and their perspectives when solving enterprise challenges.

Christine Rodocker ’93

Rodocker, who holds a B.A. diploma in English literature from Pfeiffer, is vice president, distribution and customer marketing at the INSP television network and at INSP Films, which is aspect of Imagicomm Amusement.

In distribution promoting, she is effective in help of two distinctive revenue groups. 1 staff aims to distribute INSP across all platforms in the United States: cable, satellite and streaming develops and executes marketing campaigns and neighborhood events and results in gross sales components. The other crew, termed Off Network Distribution, focuses on marketing INSP articles to other networks and streaming products and services, inclusive of bargains to distribute DVDs to corporations these as Walmart, Amazon, Focus on and other people.

In client promoting, Rodocker employs various advertising and marketing and advertising and marketing strategies to carry new viewers to the community and to make certain existing viewers are watching more INSP, all with the aim of driving ratings. Also, the moment a film has been bought to a distributor, Rodocker and her buyer internet marketing colleagues do the job to acquire and execute campaigns to drive revenue of that title.

Rodocker, who commenced doing work at INSP in 2013, assumed her existing position there three yrs afterwards. She’s specially happy of reworking INSP from a Top rated 20 Primetime Rated Community in 2020 to a Prime 10 community in 2021, especially when most networks are shedding viewership.

All through her symposium speak, she talked about many vocation failures throughout her career and what she acquired from them. She also illuminated how she prevented “near misses” from turning into failures.

Howard Kies ’76

Kies holds a B.A. degree in accounting from Pfeiffer. He was profiled last April in Forever Falcons, a bimonthly e-e-newsletter posted by the college. He is the not long ago retired managing husband or wife for Richmond, Virginia-based mostly Cherry Bekaert LLC, 1 of the premier accounting companies in the state.

Kies was promoted various situations at Cherry Bekaert, his sole whole-time employer, morphing from a workers accountant into a chief with a knack for orchestrating strategic acquisitions. In the course of his 27 years as taking care of associate, Cherry Bekaert expanded into all the big metro marketplaces in the Southeast, and its revenues grew from considerably less than $20 million to more than $200 million.

Kies’ symposium speak focused on how you understand and expand from failure and mistakes for larger achievements. He mentioned his individual journey and how his activities influenced his management type in increasing Cherry Bekaert into 1 of the biggest accounting and consulting corporations in the state. He explored unique forms of failures, how individuals and companies can understand and gain from failure and how individuals and companies can lower the risk of failure for greater good results.

Andrea Nachtman Blair ’92

Blair, a CPA, holds a B.S. degree in accounting from Pfeiffer, and she holds a master’s in accounting from the University of North Florida. She’s the govt vice president of accounting and economic reporting for Hueman People today Options, LLC, which “recruits, hires and manages excellent people today for high-quality positions.”

At Hueman, Blair is dependable for the every month and annual reporting of the company’s financials and for its quarterly and once-a-year budgets. She also oversees annual economic audits, company danger management and the 401k plan. About the several years, she has analyzed Hueman’s company divisions in a lot of ways. enabling the enterprise to identify how effective and financially rewarding every single division is and helping the corporation handle its functions much better. Ensuing initiatives have spurred amplified monthly bill rates, diminished expending, a modify in the company’s sales emphasis and greater profitability.

Throughout her symposium chat, Blair concentrated on approaches to have additional successes than failures for the duration of the training course of a job, namely by following 10 classes for existence outlined in Admiral William McRaven’s “Make Your Bed” videos.

Each individual these kinds of lesson starts with the phrases “If you want to alter the world.” Examples: “If you want to adjust the world, start off off by building your bed” “If you want to alter the planet, really do not back again down from the sharks” and “If you want to adjust the environment, you will have to be your very ideal in the darkest moment.”

Chris Bennett ’02

Bennett retains a bachelor of business administration degree from Pfeiffer. He’s the founding proprietor and CEO of Elite Care Solutions, a human providers company helping growing old older people with mental, actual physical and developmental disabilities.

He described his principal obligations as retaining anyone on his staff thrilled and enthusiastic about enriching the life of Elite Treatment Services’ associates. He expressed pleasure in getting operated a company for 20 years. He also called himself a happy father of two attractive little ones and spouse of his best close friend.

He devoted his symposium converse to ways you can rebrand or recreate you when points feel to be heading the completely wrong way in your lifestyle.

James Harroun

Harroun is the international software program guide at SAS, which features analytics program and options. He has introduced on several instances to computing scholar groups and analytics classes at Pfeiffer, and he has labored closely with various faculty on acquiring analytics curricula that incorporate the newest facts science systems from SAS. (Pfeiffer now presents a skilled certification in “Joint SAS/Big Details Management.”) He is also a member of the Pfeiffer Company Advisory Board.

At SAS, Harroun is accountable for guiding the enhancement and deployment of globally-hosted SAS software package applied in bigger education teaching and exploration. This features two platforms that deliver on-desire obtain to SAS’s most impressive analytical resources. He connects buyer demands, inside development groups and administration groups to boost the buyer knowledge and continuously enhance its software package offerings. He is most very pleased of his company’s growth of its most latest cloud presenting, SAS Viya for Learners, which has been scaled up to accommodate an even greater variety of international customers.

Harroun states that information includes all the data we want to know to investigate and find solutions from the earlier that can tutorial us on determining future decisions. Frequently, nevertheless, the analytic evidence inside of these details is diffuse and challenging to recognize under regular circumstances. During his symposium discuss, Harroun stressed that by way of facts, you do not often confidently arrive to an reply proper absent you have to usually iterate and learn by way of failure to reach a regularly improving upon respond to.

David Beaver ’05

As president of Uwharrie Financial institution and main threat officer of Uwharrie Capital Corp, Beaver is dependable for the all round administration of the bank, for inner and external reporting and for instant and lengthy-range strategic scheduling at the Albemarle-based banking institution. Promoted 6 situations in his 17-12 months tenure, he has designed major contributions in asset/legal responsibility management, managing the bank’s investment portfolio, streamlining operational efficiencies, method/approach automation and business risk management.

In 2014, Beaver graduated from East Carolina University with a master’s degree in business administration. He is a resident of Stanly County and a 2005 graduate of Pfeiffer University, where by he attained his bachelor’s degree in accounting, whilst enjoying on the tennis team and earning accolades as a NCAA Division II All American Scholar Athlete.

Beaver is an energetic member of his church, the place he serves as a member of the administrative council and chairperson of the finance committee.  Additionally, he serves his neighborhood by his work with Habitat for Humanity, United Way, Gray Stone Day School board member, and his alma mater, Pfeiffer College.

Beaver reported he’s honored to do the job for a organization that, in a world-wide pandemic, supported communities by delivering funding as a result of the Smaller Small business Administration to small businesses in the sort of Paycheck Protection Method loans. Uwharrie Bank was able to save additional than 18,000 paychecks of businesses in the region and distributed just about $129 million in governing administration resources.

All through his symposium discuss, Beaver told the story of how the lender started out, and he recounted how it arrived to make a optimistic impact on the communities it served. This meant conquering some complicated setbacks: In the early 1980s, for case in point, textile industries have been relocating and big financial institutions ended up closing. Several folks and enterprises have been skeptical of a community lender, and, as a result, would not give their aid. Uwharrie Lender remained solid regardless of heaps of skepticism, mergers and acquisitions, economic cycles and the disaster of 2012.

T. David “TD” Hill ’85

TD Hill holds a bachelor’s diploma in business enterprise administration/money administration/economics from Pfeiffer. He’ll acquire a grasp of science in economic fraud investigations (MSFFI) from Pfeiffer this summer months. In December 2021, he grew to become the head of audit at Tanger Retailers, obtaining still left Hanesbrands Inc., in which he worked for 13 years. His title at Hanesbrands Inc. was worldwide senior audit supervisor.

Hill credits the MSFFI software with supplying him the variety of resume “facelift” that served him satisfy his “lifelong goal” of getting a head of audit. At Tanger Retailers, he’s accountable for all internal and exterior audit initiatives, investigations of ethics violations and for possibility assessments. He’s presently reworded the company’s whistleblower plan to incorporate a lot more broad-primarily based language, such as “suspected” violations of the company’s Code of Company Conduct and Ethics.

At Hanesbrands Inc., Hill’s numerous achievements provided boosting the working performance of a vital distribution centre in California. And even though performing knowledge analytics, he caught an affiliate who experienced embezzled much more than $1 million from the firm around a 10-yr interval.

Through his symposium speak, Hill touched on several particular traits that have enabled him to “fail up.” A single has been the versatility to adapt (he wasn’t accepted to N.C. Point out University, where he’d wanted to analyze agriculture, so he manufactured the most of his backup approach: attending Pfeiffer, which he nevertheless calls “home.”). An additional has been willpower: Hill has arrived at the pinnacle of the accounting career, but he obtained a D in a Concepts of Accounting program taught by the late Mary Russell, who retired in 1996 as Professor Emerita of Accounting soon after almost 30 yrs of assistance. TD would consider the CPA exam 10 situations prior to he handed all the required parts of it.

In Holley’s eyes, the stories of the symposium speakers this year enhance what she stresses routinely with her college students.

“You usually have to choose your lumps and pay back your dues to get exactly where you want to get,” she reported. “You have to retain striving and trying, and you have to figure out a way to get up when you tumble down. I assume that at times, learners want to hear that message from somebody other than college — which is why the symposium was so crucial.”

Ken Keuffel is Pfeiffer’s assistant director of communications. He welcomes tale thoughts from Pfeiffer’s school, staff, pupils, alumni, and good friends. The type for distributing story thoughts is at​

Maria Flores

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