Best local business plan recognized as part of annual competition

Chris Mihnovets, left, and Chris Slota launched C4 Crypto Advisers in February of this year. The two former bankers believe the cryptocurrency is a good investment and the wave of the future.
Courtesy photo

Children’s clothing and cryptocurrency found common ground as the 2021 Community Business Plan competition returned to Steamboat Springs after last year’s hiatus.

C4 Crypto Advisers, a Steamboat-based digital currency advising and asset management service, took home $6,000 for winning this year’s business plan competition hosted by Colorado Mountain College Steamboat Springs and the Yampa Valley Entrepreneurship Center. Town Hall Outdoor Co., which focuses on sustainable outdoor clothing for children, won $4,000 as runner-up.

“Both of these startups were led by experienced business people,” said Randall Rudasics, manager of the Yampa Valley Entrepreneurship Center. “That probably helped them create a good, articulate business plan that would represent well to other business people that were judging the competition, so their experiences in the professional world help them write good plans.”

Chris Slota and Chis Mihnovets, both former bankers who lead C4 Crypto, said it was a confidence boost.

“We felt like winners before we even found out we won on Friday, and so to get that was just the cherry on top,” Slota said.

Winning the contest will provide funds to help C4 Crypto to take its business to the next level, he added. The business is looking to build a referral program or be able to utilize more sophisticated cryptoaccounting software.

“We were mostly just solving problems on the crypto-side,” Slota said. “It helps us expand our brain a little bit to how to start running the business and scaling the business to a larger audience.”

Robin Hall is one of the creators of Town Hall Outdoor Co., a Steamboat Springs-based outdoor apparel company for children.
Courtesy photo

Town Hall Outdoor Co., which claimed second place in the contest, recently unveiled its winter lineup online.

“It’s official our outerwear is up for sale on our site, and we’re rocking and rolling, which is pretty exciting, ” said Robin Hall, co-founder and CEO of Town Hall.

Hall said she felt inspired going head-to-head against other local companies in the competition.

“Being able to learn from each other and push each other was fantastic,” Hall said. “I’m a big fan of competition, because it makes everyone better.”

Hall said the competition’s judges asked if her company might consider taking equity and getting a financial boost from an outside source.

“We were pretty steadfast that we don’t want to do that and that we’re in this for the community,” Hall said. “We want to keep this wholly owned as long as we can, so that we can give back to this community of northwest Colorado.”

This year, six business plans were presented in the competition, but 17 businesses came out as part of educational seminars from April to August.

“This was the smallest group,” Rudasics said. “I’m not sure whether COVID was a factor or just the robust job economy that we have where there’s a lot of opportunity and good pay.”

Those that entered the competition submitted their plans by Sept. 30, and presented them last month to a panel of three judges. The scores were based 40{3e92bdb61ecc35f2999ee2a63f1e687c788772421b16b0136989bbb6b4e89b73} on the businesses’ written plan, 45{3e92bdb61ecc35f2999ee2a63f1e687c788772421b16b0136989bbb6b4e89b73} on presentation and 15{3e92bdb61ecc35f2999ee2a63f1e687c788772421b16b0136989bbb6b4e89b73} on financial viability.

Rudasics said the competition was made possible by a number of supporters, including Startup Colorado, the city of Steamboat Springs and Routt County. Steamboat Springs Chamber, THPK Certified Public Accountants, as well as Alpine, Yampa Valley and Mountain Valley banks, also helped support the effort.

Maria Flores

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